High Star is a stunning housing development in Kamas, Utah. It’s laden with color, taste, and character—and plenty of adventure opportunity. They needed a little help refining their brand to pivot away from an outdated look and accelerate their momentum with a refreshing and inviting feel. Our team performed a strategic audit and crafted a forward-looking messaging strategy, then dug into the fun part: an updated logo, look and feel, brand voice, print collateral, and cohesive names for the property’s businesses and buildings.