I’m Beth. I’ll be helping you with copy, strategy, and creative direction.
THIS IS GOING TO BE FUN.
I can’t wait to hear about your needs and challenges. In the meantime, here’s a bit about me.
I specialize in turning complex subject matter into memorable story that’s on-brand and on track with clients’ goals.
As a perpetually creative person, I’ve relished learning about and writing about a vast range of industries—finance, tech, private equity, higher ed, travel and tourism, construction, housing development, shipping, and nonprofits. Whether I’m navigating nuanced tales of healthcare technology, financial fraud detection, affordable housing, or ski bindings, I use the power of words to make a mark on readers’ minds.
SPECIALTIES
BRANDING
Bringing your story and your unique value proposition to life with an unforgettable brand.
STRATEGY
Brand strategy, content strategy, creative brief creation, and content planning.
ADVERTISING
Campaigns for any size of brand and any medium, including print, digital, mail, social, and video.
OUTDOOR INDUSTRY
As an athlete and content creator in the mountain sports world, I know how to share deeply vulnerable tales and encourage others to venture beyond their comfort zones, too.
WEB CONTENT
Beautifully branded content that closely adheres to strategy, tells a story, and inspires action.
ARTICLES
Longform pieces including ghostwritten articles, blogs, and editorial work for a variety of publications.